Who am I?

My name is Kimberley Haesendonck, and about 7 years ago, I took my first steps in the music industry. I started at the record label V2 Records as a label manager. Here, I had a wide range of responsibilities, with a focus on our own roster. This included both local and international artists, giving me the opportunity to work early on with established names such as Mumford & Sons and Heather Nova.

After some time, my responsibilities expanded, and I also became responsible for Domino Records in Belgium. I had the privilege of working on releases from Arctic Monkeys, Alex G, Sorry, Georgia, and many others. I handled both marketing and promotion, and I visited radio stations weekly to promote all releases.

In 2021, I switched record labels and joined Sony Music Belgium. There, I became a project manager primarily for the UK and Latin roster, working with artists such as Nothing But Thieves, Tom Grennan, Rosalía, Alvaro Soler, and many more. Each one of them valuable artists that I had the pleasure of promoting.

In the summer of 2023, I decided to step away from the label scene to take some time to consider which path I wanted to pursue. Ultimately, I decided to turn my knowledge gained over the past years into an independent venture focussed on management, PR, marketing and project management. I am super excited and very much looking forward to collaborating with you!

Hello!

What I Offer

Whether it’s a single release or a broader strategy, Catapult Agency offers tailored support to help artists, labels and projects build momentum and move forward.
Here’s what we do:

  • Supporting artists in their career development, strategy, and day-to-day management.

  • Building and maintaining relationships with press and media, including developing and executing PR campaigns around releases.

  • Actively promoting releases to radio stations and key platforms, including pitching and follow-up.

  • Managing music projects from start to finish, coordinating between artists, labels, and every other partner